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SAP iXp Intern - Digital Demand Strategy: Social Listening Intern with native Spanish



Requisition ID: 290691
Work Area: Sales
Expected Travel: 0 - 10%
Career Status: Student
Employment Type: Limited Full Time



SAP started in 1972 as a team of five colleagues with a desire to do something new. Together, they changed enterprise software and reinvented how business was done. Today, as a market leader in enterprise application software, we remain true to our roots. That’s why we engineer solutions to fuel innovation, foster equality and spread opportunity for our employees and customers across borders and cultures.

SAP values the entrepreneurial spirit, fostering creativity and building lasting relationships with our employees. We know that a diverse and inclusive workforce keeps us competitive and provides opportunities for all. We believe that together we can transform industries, grow economics, lift up societies and sustain our environment. Because it’s the best-run businesses that make the world run better and improve people’s lives.


About the SAP Internship Experience Program
The SAP Internship Experience Program is SAP’s global, strategic, paid internship program that provides university students with opportunities to find purpose in their careers. 


Three reasons to intern at SAP
1. Culture of collaboration: meet with mentors, make new friends across the globe and create a thriving personal network.
2. Project-driven experience: gain cross-functional skills from our virtual and in-person learning sessions, diverse subject matter experts, and project deliverables.  
3. Gain visibility: with SAP Internship Experience Program in your title, you’ll have a global network of SAP leaders, entrepreneurs and career development opportunities at your fingertips. 


About the team
Challenge yourself by contributing to the Digital Demand Strategy of SAP for midsize companies. Get a great professional experience with one of the most successful sales organizations in the world as a Digital Demand Intern.
Digital Demand Hub is a new team who is focusing on Demand Generation execution and pipeline nurturing leveraging digital tools. The mission is to increase conversion rate, accelerate pipeline and increase sales productivity.


What you’ll do:

Position title: SAP iXp Intern – Digital Demand Strategy: Social Listening Intern with native Spanish
Location: Barcelona, Spain
Expected start date to end date: August 2021 to January 2022 or longer


In this role, you’ll:
Are you inspired by excellence? At SAP you will have the power to make a real impact!
The primary responsibility of the SAP Digital Demand Intern is to support the SAP Digital Demand Managers and the Digital Demand Executives in gaining in productivity and efficiency in executing Demand Generation campaigns. Working together with the Digital Demand Executives, Digital Demand Managers, marketing, Partners and Sales, the SAP Digital Demand Intern will support the team in running innovative and creative activities to increase the SAP awareness in the midmarket.



  • Play an active role in daily social media listening for a variety of new and installed-base clients; daily social listening related to industries / products 
  • Identify high-propensity to buy clients list and profiled them 
  • Work closely with Digital Demand Executives and under Digital Demand Managers guidance to recommend social and digital strategies and support the implementation 
  • Stay current with the latest social listening trends, as well as relevant industry trends, using specialized newspapers.
  • Understand the startup ecosystem, be able to segmentate and profile them
  • Research for high propensity accounts 
  • Build a social selling brand to get attraction from potential prospects; identify and develop new business prospects from multiple sources
  • Handover high potential  accounts to Digital Demand Executives on a define timeframe  
  • Adopt and deploy the latest marketing tools, tailor made for the digital age
  • Drive digital innovation for reaching target markets


Who you are:
We’re looking for someone who takes initiative, perseveres, and stay curious. You like to work on meaningful innovative projects and are energized by lifelong learning.

  • Student about to graduate in Business Administration / Digital Transformation / Communication / Digital Marketing (Master Student)
  • Fluent English both written and orally and native in Spanish
  • Experience or knowledge gained in social media, planning, communications and/or analytics, with specific experience in executing social media listening programs 
  • Experience utilizing social media : Twitter, Linkedin, … 
  • Ability to multi-task and thrive in a fast-paced environment
  • Excellent research, writing and organization skills (time management) 
  • Ability to work easily in both large team environments or independently with a strong drive for results
  • A positive attitude and willingness to learn and be coached
  • Strong customer focus and interpersonal skills to serve as a trusted advisor
  • Capacity to listen actively in order to identify prioritized Digital Demand Managers and sales needs


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Success is what you make it. At SAP, we help you make it your own. A career at SAP can open many doors for you. If you’re searching for a company that’s dedicated to your ideas and individual growth, recognizes you for your unique contributions, fills you with a strong sense of purpose, and provides a fun, flexible and inclusive work environment – apply now.

To harness the power of innovation, SAP invests in the development of its diverse employees. We aspire to leverage the qualities and appreciate the unique competencies that each person brings to the company.

SAP is committed to the principles of Equal Employment Opportunity and to providing reasonable accommodations to applicants with physical and/or mental disabilities. If you are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team (Americas: Careers.NorthAmerica@sap.com or Careers.LatinAmerica@sap.com, APJ: Careers.APJ@sap.com, EMEA: Careers@sap.com).

Successful candidates might be required to undergo a background verification with an external vendor.

Additional Locations

SAP iXp Intern - Digital Demand Strategy: Social Listening Intern with native Spanish

Facility:  290691
Posted Date:  Jul 17, 2021
Work Area:  Sales
Career Status:  Student
Employment Type:  Limited Full Time
Expected Travel:  0 - 10%

Barcelona, ES, 08019

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