Solution and Product Management

Senior Product Marketing Manager -Artificial Intelligence

We help the world run better

Our company culture is focused on helping our employees enable innovation by building breakthroughs together. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. Apply now!


SAP started in 1972 as a team of five colleagues with a desire to do something new. Together, they changed enterprise software and reinvented how business was done. Today, we remain true to our roots.  That’s why we engineer solutions to fuel innovation, foster equality and spread opportunity for our employees and customers across borders and cultures. SAP values the entrepreneurial spirit, fostering creativity and building lasting relationships with our employees. We believe that together we can transform industries, grow economics, lift societies, and sustain our environment.



Artificial Intelligence (AI) is the foundation for SAP’s vision of helping businesses become an Intelligent Enterprise. SAP delivers AI built for business that is relevant, reliable, and responsible across its entire portfolio of applicants. Whether it is automating complex, repetitive tasks or generating business insights, AI is the enabler that makes it happen.


AI is also a key pillar of the SAP Business Technology Platform (BTP) strategy. It enables businesses to flexibly extend their business applications with ready-to-use AI business services, customer-specific models, and generative AI capabilities.


The Role:

Our team is responsible for product marketing & solution management for AI. This role is focused on product marketing of AI capabilities on SAP BTP as well as SAP’s AI assistant. As the AI Senior Prouct Marketing Manager, your work will have a direct impact on SAP’s success in AI: You are helping communicate the value proposition of these products and will lead launches and announcements of products and major project capabilities across multiple stakeholder groups.



  • Track-record of successfully defining and landing value proposition, messaging, and positioning of software products.
  • Excellent understanding of AI market trends, technology, and use cases.
  • Experience with business users or developer audiences.
  • Experience managing projects and relationships with internal and external resources (e.g., agencies)
  • Experience defining customer journeys and content strategies for AI.
  • Ability to articulate and present complex topics to senior leadership audience.
  • Strong relationship building within and across board areas.



  • 4-7+ years of work experience; thereof 2-4 years if marketing
  • Bachelor’s Degree (or equivalent); Master’s/MBA preferred.


About our Team:

The Marketing & Solutions team for AI is a team of highly passionate and motivated individuals with complementing skillsets. Curiosity coupled with collaborating in a can-do attitude is what best describes this team.  #joinmso



We build breakthroughs together

SAP innovations help more than 400,000 customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with 200 million users and more than 100,000 employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, we build breakthroughs, together.


We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team:
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.


EOE AA M/F/Vet/Disability

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.


Compensation Range Transparency: SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is 113,900-239,300 USD. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. Any SAP variable incentive includes a targeted dollar amount and any actual payout amount is dependent on company and personal performance. Please reference this link for a summary of SAP benefits and eligibility requirements: SAP North America Benefits.

Requisition ID: 381336  | Work Area: [[Marketing ]]  | Expected Travel: 0 - 10%  | Career Status: Professional  | Employment Type: Regular Full Time   | Additional Locations: Virtual - USA #LI-Hybrid

Requisition ID:  381336
Posted Date:  Nov 22, 2023
Work Area:  Solution and Product Management
Career Status:  Professional
Employment Type:  Regular Full Time
Expected Travel:  0 - 10%

Newtown Square, PA, US, 19073

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Nearest Major Market: Philadelphia

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