Principal Content Designer

 We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

What you'll do:

As a Principal Content Designer at SAP, you'll specialize in creating onboarding and continued learning experiences using the WalkMe platform. You'll lead close collaboration with cross-functional teams to conceptualize and create intuitive, user-centric onboarding experiences that set a high standard for user engagement and satisfaction. Your role will involve crafting and refining the content strategy for adoption experiences, ensuring consistency and clarity across products. Leveraging your expertise in content design principles and user-centered design, you will develop and elevate the written content of our products' learning journeys, ensuring a seamless and enjoyable user experience.

What you bring:

You’re an experienced lead content designer with the ability to translate complex concepts into intuitive written content that enhances user comprehension and engagement. Your attention to detail ensures that every interaction aligns with our design excellence standards and enhances the overall user experience.

You have many of the following characteristics:

1. You have a high-level, holistic, and human-centered view of content’s role in the customer experience and can articulate the importance of content in how a customer interacts with a product or service

2. You are experienced in using tools and software like Figma, Ditto, WalkMe, and Pendo to scale the implementation of content strategy for product design

3. You understand brand identity and can rapidly translate voice and tone guidelines into product content that contributes to a consistently positive customer experience

4. You believe in using research to back content design choices and can help envision how the research team can support the development of content strategy

5. You are skilled in building cross-functional alignment on content strategy by facilitating workshops with stakeholders, providing resources and training, and documenting decisions

6. You have a passion for innovation and a desire to push the boundaries of content design to elevate experiences to a new level

7. 10+ years of experience in content design, UX writing, technical writing, or content strategy

8. Bachelor's degree in English, Technical Writing, Communications, Journalism, Marketing, or a related technical field such as Computer Science or Design. Master’s preferred

Expectations and tasks:

· Take the lead in building a team that creates high-quality, user-centric content for onboarding and learning experiences, ensuring alignment with product goals and 

user needs

· Lead collaboration with UX designers, product managers, and developers to integrate content seamlessly into product experiences

· Lead in the development of product content design strategy to build out foundations for consistent content experiences

· Conduct content reviews and provide constructive feedback

· Develop and advocate for content design best practices that ensure consistency and scalability

· Present content concepts and ideas clearly and persuasively to stakeholders

· Mentor other content designers and UX writers, sharing knowledge and best practices

About the team:

Our team transforms user engagement from the first interaction onward, creating intuitive onboarding and continuous learning experiences that empower users. We are a dynamic group of designers, researchers, and content designers who thrive on collaboration and creativity to make a significant impact on millions of users worldwide, ensuring they have the best possible experience with our products. We value fresh perspectives and bold ideas, encouraging everyone to contribute their unique strengths. If you're passionate about content design, user experience, and eager to innovate, join us in shaping the future of user onboarding and taking learning to the next level at SAP.

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​Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability:

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Successful candidates might be required to undergo a background verification with an external vendor.

Requisition ID: 405759  | Work Area: Software-User Experience  | Expected Travel: 0 - 10%  | Career Status: Professional  | Employment Type: Regular Full Time   | Additional Locations: #LI-Hybrid.