Marketing Specialist, EMEA SMB 6 Month FTC

 We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

We help the world run better

Our company culture is focused on helping our employees enable innovation by building breakthroughs together. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. Apply now!

What you'll do

This role will help build automated marketing programs, using a range of MarTech. You will help grow awareness, drive engagement, and generating demand across field and digital programs.

Responsibilities:

• Deliver marketing events through digital platforms.
  • Build engaging event programs using the tech stack including salesforce, Drupal, Marketo and on24.
  • Analyse and optimise event experience, from registration to follow up and against business objectives.
  • Support global and regional teams to deliver events as required.
• Enhance our email marketing program. 
  • Work with stakeholders to evolve our automated marketing nurturing program, tailored to the buying experience.
  • Take an iterative approach in the creation, analysis, and optimisation of the email marketing program to exceed performance metrics.
  • Work with other members of the EMEA new business marketing team to deliver integrated experiences through email.
• Manage and augment our gifting and direct mail platform:
  • Create, co-ordinate and optimise gifting campaigns which create moments that matter leading to high engagement.
  • Monitor and analyse campaign performance to create new experiences aligned to wider GTM strategy.
  • Manage budgets and inventory within our gifting platform.

Please, note, this is 6 months paid fixed term contract.

What you bring

You will need to be action orientated, highly proficient in Marketo and other MarTech, a quick learner and have strong collaboration and problem-solving skills.

• High level of experience working with Salesforce, Marketo, Drupal (web CMS), Reachdesk or equivalent platforms.
• Action oriented and a quick learner of systems and processes.
• Ability to analyse data to inform decisions, drive improved performance and report.

• Must be extremely well organised, a natural problem solver and detail-oriented with excellent project management skills.
• Exceptional communicator with strong collaboration skills.
• Ability to work independently, but also as a cross functional team.

​Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability:

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Successful candidates might be required to undergo a background verification with an external vendor.

Requisition ID: 402773  | Work Area: Marketing  | Expected Travel: 0 - 10%  | Career Status: Graduate  | Employment Type: Limited Full Time   | Additional Locations: #LI-Hybrid.