Senior Content Design Strategist

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. 

What you'll do: 

As a Senior Content Design Strategist at SAP, you'll specialize in creating omnichannel content strategy across channels that include UI text, in-app help, an AI-assistant, notifications, and documentation. You'll support a team working to create onboarding and continued learning experiences using the WalkMe platform. You'll collaborate closely with cross-functional teams to conceptualize and create intuitive, user-centric experiences that set a high standard for user engagement and satisfaction. Your role will initially focus on crafting and refining the content strategy for adoption experiences, ensuring consistency and clarity across products. 

What you bring: 

You’re an experienced content designer and strategist with the ability to translate complex concepts into intuitive written content that enhances user comprehension and engagement. Your attention to detail ensures that every interaction aligns with our design excellence standards and enhances the overall user experience. 

You have many of the following characteristics: 

1. You have a high-level, holistic, and human-centered view of content’s role in the customer experience and can articulate the importance of content in how a customer interacts with a product or service 

2. You are experienced in using tools and software like Figma, Ditto, WalkMe, and Pendo to scale the implementation of content strategy for product design 

3. You understand brand identity and can rapidly translate voice and tone guidelines into product content that contributes to a consistently positive customer experience 

4. You believe in using research to back content design choices and can help envision how the research team can support the development of content strategy 

5. You are skilled in building cross-functional alignment on content strategy by facilitating workshops with stakeholders, providing resources and training, and documenting decisions 

6. You have a passion for innovation and a desire to push the boundaries of content design to elevate experiences to a new level 

7. 7+ years of experience in content design, UX writing, technical writing, or content strategy 

8. Bachelor's degree in English, Technical Writing, Communications, Journalism, Marketing, or a related technical field such as Computer Science or Design 

Expectations and tasks: 

• Create omnichannel content strategy across existing product content channels that provide clear guidelines for UX consistent content creation 

• Collaborate closely with UX designers, product managers, and developers to understand how content fits into SAP product experiences 

• Participate in content reviews and provide constructive feedback 

• Apply and advocate for content design best practices that ensure consistency and scalability 

• Present content strategy concepts and ideas clearly and persuasively to team leads and stakeholders 

About the team: 

Our team transforms user engagement from the first interaction onward, creating intuitive onboarding and continuous learning experiences that empower users. We are a dynamic group of designers, researchers, and content designers who thrive on collaboration and creativity to make a significant impact on millions of users worldwide, ensuring they have the best possible experience with our products. We value fresh perspectives and bold ideas, encouraging everyone to contribute their unique strengths. If you're passionate about content design, user experience, and eager to innovate, join us in shaping the future of user onboarding and taking learning to the next level at SAP. 

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Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.  

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.

Compensation Range Transparency: SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is 136300 - 283400(USD) USD. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. Any SAP variable incentive includes a targeted dollar amount and any actual payout amount is dependent on company and personal performance. Please reference this link for a summary of SAP benefits and eligibility requirements: SAP North America Benefits.

Requisition ID: 409138 | Work Area:Software-User Experience  | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid

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